The House of Bad Cards and the House of Good Cards are now out there for the world to see and use.

Of course, the purpose of the deck is to tell people about our Texas legislators. For those in the bad deck, it's a list of things that no Republican should ever do. Why would a Republican push for subsidizing Hollywood to come to Texas? Taxpayers will never see a dime of that. It's safe to say that our Republican legislature has lost its bearing when it comes to limited government.

It's critical that we don't just criticize... we should also high five those who do the right thing. That's what the good deck is all about. I called it "the deck of heroes" because if every legislator had the attitude of those in the good deck, Texas would be stronger and better. Regrettably, too many in the bad deck from achieving good for Texas.

And so it's up to us - to elect the replacements who will do the right thing when in office.

I own texasgopprimary.com. I think I'll use it to promote those I want to win in 2026. Maybe I'll erect that later in August...

It's all about organization. I'm helping a few candidates - marketing, land of milk and honey, oppo research, organization and ground game. Sometime this week, I'll go to Melissa's place to help assemble a bunch of Texas-sized bumper stickers. The same for Paulette's campaign. A ground game on steroids is how we beat the money.

Most consultants run a 30,000-foot campaign, effectively dropping leaflets on the district in the hopes that the marketing they do catches with people. Bad incumbents don't meet the people - that would require answering questions about harmful votes for bad bills. I call it the "aerial campaign." They also employ the purchase and placement of a bazillion yard signs. They don't talk in person to their constituents. The incumbent is as plastic as their yard signs.

We should mock that strategy. It's impersonal. It's distant. And most importantly, it denigrates the importance of actual representation.

Representation should be unafraid to listen to people and provide truthful answers. I'm cooking up a few ideas for videos about that very thing - the contrast.

Money is important in a campaign - you have to market the candidate, but the more we make million-dollar campaigns irrelevant with actual personal interactions, the better our representation will be because it relies on relationship. Few incumbents have a personal relationship with their constituents.

Let's tell the truth about our incumbents. Let's highlight their votes. Let's see if they have a viable land of milk and honey. Let's watch if they will interact with those they deem to represent and answer truthfully.

Transparency is everything, which is why it matters.