Organizing to Win

Last night, I went to a campaign's internal meeting to help them get organized for the coming fight to beat a bad incumbent in the Texas Republican primary next March.

A dozen people attended - all devoted patriots, all of them ready to do what it takes to help win this battle.

My role was to help them understand the game plan. We discussed strategy, roles, marketing, and how to go up against the opposition. It was a good discussion. The people were energized, and you could tell that they were going to do what it took.

If you've read my book or attended my seminar, then you have an idea of what they heard me say last night and you have a sense of what they are committed to do.

The candidate, who has run before, told me that this feels light years different than the first run. Having organization and strategy, enthusiastic supporters, solid messaging... all of this adds up. And the best part: this is only the beginning.

Last year, friends of mine, Dennis and Shari, devoted themselves to do what it takes. They organized early, got the messaging down, and built momentum to have their chosen candidates dominate the local, municipal races. Winning is addictive. Dennis told me the next day that it felt surreal to win by over twenty points in each race. He knew his local government was in good hands. He and Shari were already gunning for the next series of races to make every seat in their county solidly conservative and dedicated to listening to and serving the people.

Only eight of America's fifty largest cities have a Republican for mayor. People lament all of the time that local elections have such a low turnout. That's wonderful, I say. It gives our side a lower bar to win. If only three peolpe vote, we only need two votes to win. If three thousand people vote, we need 1,501 to win. Which one sounds easier?

We can win every race. Every race. We don't because we fail to organize early. We fail to have strong, attractive messaging. That can change, but people have to perceive that you're listening to and serving them.

Rasmussen reports that Democrats lead on the generic ballot going into the mid-terms.

Democrats lead on the generic ballot question mainly because of a slight advantage in partisan intensity. Eighty-eight percent (88%) of Democratic voters would vote for their party’s congressional candidate, compared to 85% of GOP voters who would vote for the Republican if the midterm election were held today.

So why would the midterms lean Democrat? Because 41% give Congress a poor rating. From the article:

Georgia Rep. Marjorie Taylor Greene recently said: "Republicans in Congress are not delivering on the mandate given to them by the American people." Sixty-one percent (61%) of voters agree with that statement, including 33% who Strongly Agree.

Winning the election is not enough. We must have candidates who will deliver on what the people need and expect. If we don't have that, then we must work to replace them with those who will.

The more we organize early and develop our strong messaging based on facts, the more likely we are to win. There's no excuse to not win every race. The Democrats are wrong on pretty much everything.

We either organize early or we lose everything. Thankfully, I spent my evening with one campaign doing that.

3 Comments

Donnie (May 23, 2025 10:10 AM):

Great article this morning Mr Rogers.

Ann Morris (May 23, 2025 10:27 AM):

Let’s start now !
Please keep us keyboard warriors in the loop.
My personal opinion is most Texans don’t know how important The House of Representatives are.
Thank you.

Paulette (May 23, 2025 11:33 PM):

Great OP! Praying an army of solid conservative candidates rise up and embrace the principles of getting organized to win. That like-minded grassroots ban together in lock step unity to take back our Texas. If not now, then when?